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What Best Practice Can Do For You

If you're looking to improve the service you provide, then there's nothing quite like sharing experiences and learning from others.  The Cabinet Office's Best Practice website is a great place to find out what others are doing, and to learn from it. 

The website's interactive database is an ever-growing storehouse of tried and tested solutions.  Through the database you can access hundreds of innovative ideas that can be practically applied to public service - you can even put forward your own ideas for inclusion.  You can search the database using set criteria based around the principles of public service delivery and the Excellence Model (such as complaints handling, benchmarking and the effective use of resources) or you can enter your own search criteria to meet your needs. You can limit your search to a specific sector (eg. health or local government), or search the whole database.

Here are just a few examples from the site. You can find many more on the database.

The following examples have been split into several categories select one or scroll through them all.

Set Standards of Service
Organisational Processes
Consult and Involve
Be Open and Provide Full Information
Policy and Strategy
Innovate and Improve
Put Things Right When They Go Wrong
Encourage Access and Promotion of Choice
Use Resources Effectively
Treat All Fairly
Work With Other Providers
User Satisfaction
Impact on Society
Publications List

SET STANDARDS OF SERVICE

Longdendale High School, in Cheshire, has a series of agreements in place so that everybody - parents, pupils and other providers - can be sure of what to expect from the school. Home-School Agreements clearly set out the working relationship between the school, parents and pupils. Each supplier defines what they will supply to the school, through a Service Level Agreement reviewed and renegotiated each year. Most importantly, the Strategic Development Plan sets the direction for the school - outlining its aims and objectives, and the action needed to achieve them.

Each time the London Borough of Wandsworth writes to a customer or client, it includes a summery of its service standards and performance. The leaflet also contains a series of contact names and outlines the council's complaints procedure. This low-cost way of telling people about the service they can expect has led to an increase in the number of comments and suggestions received - helping the council to improve the service it provides. 
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ORGANISATIONAL PROCESSES

The Building Control System at Newham Council found that it had problems balancing workload with the income it received in fees. This was because traditional accounting rules meant that the fees for large project inspections were payable at the beginning of the contract - with much of the work taking place after the first year. Amending the accounting rules has helped the Section improve its planning, and provide a better service.
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CONSULT AND INVOLVE

Each year, East Thames Housing Group organises a tenants' conference, to help them to influence the Group's decision-making. Anyone interested is encouraged to attend, as free transport, a creche and food are all laid on. Arrangements are made for tenants with dietary restrictions, and translators and signers are made available. The 1999 event covered a wide range of service-related topics and was judged to have been a great success, and well worth repeating.

The London Borough of Brent's "One Stop Shop" hit on the right format for customer comment cards - and managed to increase the proportion of people replying from 3% to 40%. They put the success down to listening to customers' views on the style and size of the cards, and providing collection boxes on interview desks. Users who telephone or write in can also have their say, as pre-paid postcards are included with any mailed out literature. The new system provides a check on the service's performance and helps to monitor the relevance and helpfulness of its literature.
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BE OPEN AND PROVIDE FULL INFORMATION

George Ward School in Melksham, Wiltshire has extended the school beyond its buildings and working hours, by using its website (http://www.georgeward.tctrust.net) as an interactive communication system. Key information, such as the prospectus, staff details, the Quality Framework and the school calendar, is supported by curriculum details and resources for lifelong learning and out-of-school work. The school is currently seeking sponsorship and leasing arrangements to further extend the system into the homes of members of the local community. 

Down Lisburn Trust has successfully introduced client-held care plans in a format suitable for all of its users. With the help of a Charter Cash grant from the Department of Health, the Trust developed versions in the Makaton symbol language, for users with learning disabilities. Feedback has shown that users appreciate the improved quality of information.

Council tax payers in Broxbourne receive an extra birthday card on their 75th and 80th birthdays - from the Borough Council's Council Tax and Benefits Service. These are the ages at which residents become eligible for enhanced pensioner payments. The cards are an easy, user-friendly way of passing on an important message.
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POLICY AND STRATEGY

The Governor Support Service of Newham Council wanted to improve the quality of information given to parents in schools' annual reports. Reports that are readable, attractively presented and comply with legal requirements are now eligible for a new award - the 'Newham GovMark'. The number of entrants continue to rise - as does the quality of entries - so that now some 30% of eligible governing bodies enter. All entrants receive feedback showing how they can improve.
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INNOVATE AND IMPROVE

Greater Manchester Police run a suggestion scheme called "Forceful Ideas", designed to create and encourage a free flow of ideas between employees and management. The scheme is promoted through logos on headed notepaper, posters and articles in the staff newspaper. A panel meets quarterly to consider all suggestions. Individuals who suggest implemented ideas can win up to £250, and ideas that can't be used may merit a £25 encouragement award. The awards are presented by the Chief Constable and receive coverage in the local press.

Leicestershire Constabulary has a range of effective schemes to help beat crime, encourage neighbourhood watch and spread safety messages to children. A need to improve communication between the police and neighbourhood watch groups led to £600 being made available to pay for telephone answering machines - a move which resulted in a 100% satisfaction level.  In schools, children are encouraged to mark their property as part of the Meerkat scheme. The scheme cost £1000 to establish, and has led to the marking of more than £3million worth of children's property. The community unit also invested £500 in an interactive floor game, which has proved to be a fun and effective way of communicating safety messages to young people.
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PUT THINGS RIGHT WHEN THEY GO WRONG

For the last three years, the Contributions Agency in Cornwall has carried out a 1 in 5 check on people who have complained about the service. A questionnaire is issued, asking people how easy they found it complain, and whether they were happy with the action then taken.

Saint Brides Medical Care Centre in Newport issues queuing tickets to all patients who come to visit the GP or nurse, and uses them to encourage comments, suggestions and complaints. The new system was introduced at negligible cost and has had a direct result on the running of the service. Already a Well Man clinic has been introduced and toys provided for children as they wait.  
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ENCOURAGE ACCESS AND PROMOTION OF CHOICE

Staff working at Camberwell New Cemetery noticed that some visitors, although not wheelchair bound, were having trouble reaching parts of the site. The local social services department provided two wheelchairs, at no cost. The chairs are advertised, and all the local funeral directors are aware of their availability.

The Audiology Department of North Staffordshire Healthcare Trust has introduced Saturday appointments exclusively for children. The new arrangements are more convenient for carers and families, and reduce the time needed off school and work. Because the sessions are dedicated to children, staff have time to deal with their problems on a one-to-one basis. Feedback has been extremely favourable, and waiting lists have been helped by a massive reduction in the number of "Did Not Attends". These are unheard of at the Saturday sessions, compared to 50% of appointments at normal clinics.
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USE RESOURCES EFFECTIVELY

Canterbury City Council converts wheelie bins into water butts and sells them to residents. After some time in normal use, the bins can be damaged and become unsuitable for storing waste. A simple conversion means that instead of having to pay to dispose of the bins, the council can charge £10 for them - resulting in a steady stream of customers wanting to acquire a good water butt at a low price.

The Council Tax and Business Rate Unit of Welwyn Hatfield Council has been able to make its year-end mailing of bills self-financing. The Unit delivers its bills to the Post Office in the required order, and obtains a "Walksort" discount of 40% - which is greater than the cost of the mailing contract. Supporting literature, often disposed of unread by recipients, has been reformatted into a wall chart planner that is more likely to be kept. Both these initiatives have helped to reduce costs, and give staff more time to concentrate on customer demand during the vital year-end period.
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TREAT ALL FAIRLY

The Library and Information Service of the East Riding of Yorkshire runs a specially designed mobile library for people in residential homes, sheltered dwellings and day centres. The vehicle has wheelchair access and a detachable trolley to extend the reach of the service to users who are unable to get to it. The specially selected stock, which includes talking books, is available on a six week schedule, and users are able to request other books. The new service was funded by replacing the previous system and through an investment of £6000.Birmingham City Council has introduced customer profiling on their main telephone lines for public health, trading standards and waste collection. The Council can see which groups of people are using their services and take steps to improve access for all members of the community.

All of the staff in the Enforcement Section of the Inland Revenue in Scotland have received race awareness training, to improve their relationships with ethnic minority communities. The section is responsible for debt recovery, and the training has helped staff to recognise the cultural differences that could affect those relationships. The training was carried out in conjunction with the Council of British Pakistanis (Scotland), whose President helped prepare staff for the issues covered by the training.
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WORK WITH OTHER PROVIDERS

The refuse collectors and street cleaners of Salisbury District Council are all part of "Home Watch", a popular scheme under which they keep an eye on vulnerable groups of residents. If they see suspicious activity, or a build up of milk or newspapers, they can contact their headquarters, who alert the police. The staff are not asked to investigate or become "have-a-go heroes", but use their local knowledge to make a difference. The scheme grew out of an idea by the Head of Commercial Services, whose team got together with Wiltshire Police to set it up as a modified form of Neighbourhood Watch.

Renfrewshire Council's Registration Service runs a wide-ranging review of user satisfaction to raise the levels of its performance. As well as recording and analysing the comments of users and the wider community, it has also established a group of professionals from partnership organisations.Survey results and feedback from this group, which includes representatives of religious groups, the health service, undertakers and the Benefits Agency, has led to a number of significant changes to the service. 
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USER SATISFACTION

The creche at Bicester and Ploughley Sports Centre has been reorganised after complaints by centre users that all the spaces were sometimes taken by "drop and shop" users. By running a seven-day advance booking facility for centre users, against the six-day facility available to others, people can now be confident of getting a creche place when they make their booking. The new system didn't cost anything, and the reaction to it has been positive.

Marian Vian Primary School in Beckenham has a School Council, which meets fortnightly to debate issues of concern for children. The representatives are the children's voice and take their responsibility seriously. Many issues have been successfully resolved and participants have found that their confidence and skill in speaking publicly has improved dramatically. As the meetings are held during assembly time, there is no other cost than some staff time.
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IMPACT ON SOCIETY

Winchester City Council, in partnership with the local social services department and NHS Trust have introduced a free home safety inspection service for the over-65s. The service - designed to reduce the frequency of home accidents, particularly falls - was introduced after a rise in local hospital admissions. The scheme includes a basic repair service to fix safety faults and improve security. It is hoped that the scheme will reduce the number of hip operations required, reducing waiting lists and helping to improve the users' quality of life.

Why not join your local quality network. There you'll find people from a wide range of public services coming together to share ideas, compare progress and tackle common problems. Find out more by visiting the Quality Networks page

The Cabinet Office also produces a wide range of written guidance, much of which is available free of charge.  Examples include:

A guide to quality schemes for the public sector
Quality Schemes and Best Value
How to consult your users
How to apply for Charter Mark
How to deal with complaints
How to draw up a local charter
Modernising Government News
Public Sector Benchmarking Project
Assessing Excellence
Quality Network Directory

Copies can be obtained by calling 0845 722 3242.

A full list of Cabinet Office best practice publications can be found on the Modernising Public Services Group website at www.servicefirst.gov.uk/index/guidhome.htm along with links to other sources of on-line best practice information both in the UK and overseas.

Service First
Cabinet Office
Admiralty Arch
The Mall
London
SW1A 2WH
Tel: 020 7276 1764
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