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  'Citizens First' takes to the road!  Feb 15th 2001
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McCARTNEY FIRES UP MERSEYSIDE’S ‘WORLD FIRST’

Rt Hon Ian McCartney at the 'Citizens First' Merseyside roadshowCabinet Office Minister Ian McCartney today praised a pioneering Modernising Government project run by Merseyside firefighters which is transforming services to customers with new ideas and the latest technology.

He was at Bootle/Netherton community fire station to launch "Fire Service Direct" - described by local firefighters as a "world first" - which combines telesales techniques and latest technology in a proactive bid to help cut domestic fires on Merseyside by one-third.

The Merseyside Fire Service initiative includes cold calling on fire safety issues, free installation of smoke alarms and checks on fire safety in the home.

He was also shown a "firefighter kiosk" which is being deployed to fast food outlets and elsewhere, giving members of the public the chance to book fire safety home visits and to access a wide range of information from a touch screen.

Mr McCartney, who was on the latest in a series of visits by Ministers to see the frontline delivery of public services and get feedback from customers, said: "I was very impressed with the new ways of working being introduced by Merseyside Fire Service and their innovative approach to delivering new services. These new approaches have already made a real difference to the lives of many people.

"Modernising is all about empowering workers, improving services for users, restoring confidence in public services and public service.

"Too often the changes that have brought about real improvements remain little known or celebrated. We are determined to celebrate these successes. They deserve recognition and in this way we can encourage them to be more widely adopted, helping those with new ideas to put them into practice."

He said the key to a successful Modernising Government programme was a public service ethos.

"This must be integral to our strategy. The workforce is the most important asset of the public sector, and there is a real need to invest in staff and to meet the challenges of technology by building on their skills.

"There are a number of reasons why the modernisation programme must succeed. There is a need for every organisation to improve continuously and there is a growing demand from citizens to be treated as customers and to get the results they need."

Mr McCartney said the vision for modernisation applied to all parts of the public sector – the NHS, schools, prisons, the Forces, local authorities, agencies and central government departments.

"It means joining up. Good government need not be big government. Rather, it is about working in partnership with town halls, unions and the private and voluntary sectors to deliver the best possible services. It is about working together in ways that haven’t happened before. It’s not about dogma, it’s about what works.

"We’ve made a good start, but it is a long-term programme, not about quick wins. There will always be more to do.

"Only by working together will we succeed in our ultimate goals of giving a better service to the citizen and to get more job satisfaction."

 

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